Saurabh Digital

Digital Marketing by Saurabh Bhardwaj

The June 2025 SEO Earthquake: How Google’s Updates and Cloudflare’s AI Blocking Are Reshaping Digital Marketing

The digital marketing world just experienced its biggest shake-up in years. Google’s long-awaited core update began rolling out June 30th, but that’s just the beginning. Cloudflare is now blocking AI crawlers by default for new websites, major publishers are signing up for “pay-per-crawl” programs, and AI Overviews are slashing click-through rates by up to 40%.

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The Soham Parekh Story: Silicon Valley’s Most Notorious Serial Moonlighter

What started as a cautionary tweet from a startup CEO has become Silicon Valley’s most talked-about employment scandal. Meet Soham Parekh, the software engineer who managed to work at 3-4 startups simultaneously for years—impressing everyone with his technical skills while keeping his serial moonlighting a secret. His story raises uncomfortable questions about remote work, startup culture, and the ethics of extreme hustle in an industry that celebrates pushing boundaries.

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